It is the age old dream/goal for many Self-Published Authors. To see their books on the shelves of Major Retailers. It is very common for Self-Published Authors to get onto Indie Bookshelves under Consignment, but what about Barnes & Nobles, Hastings, & Wal-Mart?
Marketing and promoting your book can begin as early as the moment you decide to write it. When that first idea comes to mind, you should begin some type of promoting whether via social media, word of mouth, your website, or blog. The first thing you should understand is when marketing and promoting your book you should get to know your audience.